Two Excellent Quotes from Seneca

Author Ryan Holiday included some good quotes from Roman philosopher Seneca in a reading list email he sent last month. The two I liked are below:

On the happy life: “The more eagerly a man strives to reach it, the farther he recedes from it if he has made a mistake in the road; for when it leads in the opposite direction, his very speed will increase the distance that separates him.”

And the second: “Wherever there is a human being there is the opportunity for a kindness.”

The Optimal Way to Use Facebook

ZeroHedge pointed out a blog post from Facebook’s director of research specifying how a person’s mood could worsen or improve depending on how they use the social network.

If a person is just reading through others’ posts on Facebook, they are significantly more likely to be in a worse mood than the average person at the end of that day.

However, if a person is active when logged in to Facebook through posting and talking to friends, they tend to feel more supported and less lonely.

So if you’re going to use Facebook, really engage with the people you’re connected with on the platform.

Social Media Trends for 2018

This is a good synopsis of social media trends heading into the new year. Some numbers that stuck out:

— Video messages are far better retained by consumers than text.

— 80% of consumers would rather watch live videos from a brand than read posts.

— Gen Z (individuals born between 1995 and 2012) use YouTube even more than they use Instagram or Snapchat.

— Influencer marketing is the fastest growing marketing channel. 94% of those using influencer marketing find the format effective.

— Influencers bring a 10x increase in conversion rate, and half of Twitter and Instagram users rely on influencers’ recommendations.

— Global smartphone users will increase another 8% in 2018, to almost 2.5 billion.

— Time spent on social networks in US, mobile vs desktop:

  1. Facebook: 68% mobile, 32% desktop
  2. Instagram: 98% mobile
  3. YouTube: only 40% mobile; 60% desktop
  4. Twitter: 86% mobile, 14% desktop
  5. LinkedIn: 26% mobile, 74% desktop
  6. Snapchat: 100% mobile
  7. Pinterest: 92% mobile

— Last, Facebook Messenger (1.2 billion msgs) has almost caught Whatsapp (1.3 billion) as the global leader in social messaging. WeChat (0.9 billion) is not far behind in the #3 spot.

Where Millennials Are Buying Homes

ZeroHedge posted a good piece with a map from HowMuch.net showing the percentage of millennials that are homeowners in major metro areas around the US. It’s not a surprise that the west and northeast coasts are the most expensive with the lowest millennial homeownership rates while the midwest is the most affordable with the highest homeownership rates.

Where millennials are buying homes

The top 10 metro areas for affordable homes that already have high millennial homeownership:

  1. Minneapolis-St. Paul
  2. St. Louis
  3. Detroit
  4. Louisville
  5. Pittsburgh
  6. Indianapolis
  7. Kansas City
  8. Nashville
  9. Oklahoma City
  10. Baltimore

Charlie Munger on Others Around You Becoming Rich

Josh Brown reminded his followers yesterday as Bitcoin’s price went up 40% within 40 hours about Charlie Munger’s related line on the subject:

“Someone will always be getting richer faster than you. This is not a tragedy.”

Slow down. Don’t worry about how others are doing. Focus on running your race as best you can. Inner scorecard > outer scorecard.